Privacy Policy

BatFit Privacy Policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit https://batfit.fr/ (the “Site”) or make a purchase from it.

PERSONAL INFORMATION COLLECTED

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, your IP address, your time zone and some of the cookies installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that brought you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.

We collect Device Information using the following technologies:

COOKIES

Here is a list of the cookies we use. We have listed them here so that you can choose whether or not to allow them.

_session_id, unique session identifier, allows Shopify to store information about your session (referrer, landing page, etc.).

_shopify_visit, no data retained, persists for 30 minutes from the last visit. Used by our website provider’s internal statistics tracking system to record the number of visits.

_shopify_uniq, no data retained, expires at midnight (relative to the visitor’s location) the following day. Counts the number of visits to a store by a single customer.

cart, unique identifier, persists for 2 weeks, stores information about your shopping cart.

_secure_session_id, unique session identifier

storefront_digest, unique identifier, indefinite if the store has a password, used to determine whether the current visitor has access.
- “Log files” track activity on the Site and collect data such as your IP address, the type of browser you use, your Internet service provider, your referring and exit pages, and your timestamp data (date and time).
- “Web beacons”, “tags” and “pixels” are electronic files that record information about how you browse the Site.


In addition, when you make or attempt to make a purchase through the Site, we collect certain information about you, including your name, your billing address, your shipping address, your payment information (including your credit card numbers), your email address and your phone number. This automatically collected information is referred to as “Order Information”.


When we use the term “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

As a general rule, we use the Order Information we collect to process any order placed through the Site (including processing your payment information, arranging the shipping of your order and providing you with invoices and/or order confirmations). In addition, we use this Order Information to:
communicate with you;
assess potential fraud or risk; and
when this matches the preferences you have shared with us, provide you with information or advertising about our products or services.

We use the Device Information we collect (in particular your IP address) to assess potential fraud or risk and, more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our advertising and marketing campaigns).


We share your Personal Information with third parties who help us use it for the purposes described above. For example, we use Shopify to host our online store – to learn more about how Shopify uses your Personal Information, please visit the following page: https://www.shopify.fr/legal/confidentialite. We also use Google Analytics to better understand how our customers use the Site – to learn more about how Google uses your Personal Information, please visit the following page: https://www.google.com/intl/fr/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, a search warrant or any other lawful request for information we receive, or to protect our rights.

BEHAVIORAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative (NAI) information page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising here:

In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at: https://optout.aboutads.info/?c=3&lang=fr.

DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we detect a “Do Not Track” signal from your browser.


YOUR RIGHTS
If you are a European resident, you have the right to access the personal information we hold about you and you can ask for it to be corrected, updated or deleted. If you would like to exercise this right, please contact us using the contact details below.
In addition, if you are a European resident, please note that we process your information in order to fulfill our contractual obligations to you (for example, if you place an order on the Site) or to pursue our legitimate business interests listed above. Please also note that your information will be transferred outside Europe, including to Canada and the United States.


DATA RETENTION
When you place an order through the Site, we keep your Order Information in our records unless and until you ask us to delete it.


CHANGES
We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
CONTACT US
To learn more about our privacy practices, if you have any questions or if you would like to make a complaint, please contact us by email at batfit.apparel@gmail.com.